Leading the Way in Sustainable Print Innovation: Why PVC-Free Matters

Published by Lydia Rose on 18th Jun 2025

Leading the Way in Sustainable Print Innovation: Why PVC-Free Matters

At Kernow Coatings, we are proud to be at the forefront of sustainable print innovation. For over 50 years, we have dedicated ourselves to developing high-performance print media that respects both professional standards and environmental responsibility. Today, our expanding range of PVC-free substrates enables forward-thinking brands and print professionals to create boldly, without compromising the planet.

Why PVC?

PVC (polyvinyl chloride) has long been a standard in wide-format printing. However, it’s increasingly scrutinised for its environmental impact, from the release of harmful chlorine-based by-products during manufacturing to poor end-of-life recyclability. That’s why PVC-free alternatives are more than a trend – they represent the future of responsible printing.

Key Benefits of Choosing PVC-free Products

  1. Environmentally Friendly

PVC-free substrates avoid the toxic by-products associated with PVC production and disposal. Many are recyclable or biodegradable, reducing landfill impact and supporting circular economy goals. They typically require less energy to produce, lowering their overall carbon footprint.

  1. Lightweight & Easy to Handle

PVC-free materials are often lighter than traditional PVC, which lowers shipping costs and makes installation quicker and easier, without sacrificing strength or durability.

  1. High Performance Results

Our PVC-free products are engineered for both indoor and outdoor use, offering:

  • Excellent UV and water resistance
  • Superior durability similar to or better than PVC
  • When combined with our expertise and advanced top coating capabilities, PVC-free substrates provide excellent printability with vibrant colours, sharp details, and smooth finishes
  1. Versatility & Compatibility

From roll-up display films, floor graphics, wallcoverings, to window graphics, our PVC-free products meet the needs of diverse print applications. They are fully compatible with multiple print technologies, including eco-solvent, UV, and latex printing, giving you flexibility without compromise.

Driving Sustainable Change in Wide-Format Printing

As the print industry evolves, sustainability is no longer optional – it is essential. At Kernow Coatings, we are proud to help our partners and customers make environmentally responsible choices without compromising on quality or performance.

Whether you are designing retail campaigns, building brand experiences, or creating custom interior décor, our PVC-free solutions ensure you meet today’s environmental standards – and tomorrow’s expectations.

Explore Our PVC-Free Product Range

Backed by over five decades of expertise, our diverse and ever-growing portfolio of PVC-free products proves that you do not have to sacrifice performance to stay sustainable.

Wallcoverings

Window Graphics

Metallic Films

Floor & Wall Graphics

Backlit & Clear Films

Display Films

Ready to Go PVC-Free?

Make the switch to smarter, cleaner, and more sustainable print solutions today.

For more information, contact our team: customerservices@kernowcoatings.com

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